How To

Online Marketing Secret – The Internet is Indifferent

By |May 3rd, 2018|

I have an online marketing secret to share with you in this post. Well, maybe not a secret exactly but, it’s something very few internet marketing consultants will share with their clients. So, here goes…

The more personal your online business is, the harder it is to market it on the web.

From life and love coaches […]

TMI – Too Much Information!

By |February 1st, 2018|

How much is too much?
Today’s business environment is more confusing than ever before. Of all the reasons for this, the one that NEVER seems to be mentioned is: there’s TOO MUCH information available. Not to mention that, somehow, everyone seems to be an expert these days.

Truly, the advice is never-ending, with “can’t fail” strategies for […]

If You Truly Value the Services You Provide – STOP Doing These 8 Things

By |January 8th, 2018|

OK, it’s time to Get Real here.

What do I mean by that? I mean, it’s time to get some real-world thinking and action going on if you hope to make your business successful. I mean, it’s time to forget what the online “Gurus” tell us about internet marketing and figure out what really works. I […]

Managing Large Content Projects

By |November 5th, 2017|

Words, paragraphs and content oh my!  If you are looking to become a large-scale content producing machine, these tips will smooth the road to reaching content rich bliss.  But first, let’s start with the basics.  Remember, content is only good as the people who create it.  Not the master writer or planner, don’t worry, there […]

Getting the Most Out of Your Social Media Audience

By |September 3rd, 2017|

Great post here about how to get the most out of your social media audience. If you’re looking to grow your audience, what should you do? This article focuses on simple ways to connect on a person to person level – sharing photos, asking for social media connections when in person with someone you’d like […]

10 Business Owner Complacency Traps

By |July 8th, 2017|

As you have probably seen on a lot of my other blog posts, I am always trying to keep my finger on the pulse of this thing we call “owning and running a business”.  Often times, which is not a good thing, I see business owners winging it by the seat of their pants.  Sometimes […]

7 Steps to a Successful Joint Venture

By |June 2nd, 2017|

One great way to increase reach to potential new clients is a joint venture.  By taking advantage of another business’s strength in an area where your business is weak and offering a complementary benefit to the other business, a joint venture arrangement can be beneficial to both businesses. For example, if you have a product […]

Business Innovation – Do you have these 4 people on your team?

By |May 5th, 2017|

So you want to be innovative in your business?  Think about who you have on your team and you may be closer than you think!
According to Leon Segal, founder of Innovationship LLC., “When striving for innovation, you need the four following characters on your team, even if some team members possess multiple traits.”
Segal said companies […]

Going from Free to Paid Products or Services…3 Quick Tips to Ease the Transition

By |April 3rd, 2017|

Some of us offer free products or services to win eyeballs and hope that wallets will follow. Small problem: It’s hard to support free forever.  So how do you ease that transition?
1.  If you are looking to offer your product or service for free, then keep it free or at the very least set the […]

What You Need to Know About Google Analytics

By |March 1st, 2017|

All of you are viewing and checking your Google Analytics, right?  But for those who are not sure what Google Analytics is about or what you are looking at if you are viewing analytics reports, here’s a quick primer on what you need to know.
Visits represents the number of sessions on your website, the number […]