By definition there are at least two players in every collaborative effort – and this includes business relationships in the virtual world. When it comes to virtual collaboration of a business and a remote support team, there will often be many individuals involved. So, who has the right to expect perfection, the client or the […]
As the world of virtual support expands to meet the needs of various businesses, especially those who market themselves online, independent contractor rates can fluctuate wildly. For example, virtual assistant services can be purchased for as little as a few dollars an hour from foreign countries who have limited familiarity with the laws language, regulations, […]
This is the first in a series of posts that will share a group of content marketing tips to help you promote yourself and your online business, using proven strategies for online marketing success.
It must be said that, knowing why you need a content writer to some extent presupposes you’ve put in place, or hope […]
Among all of the other concerns you have as an entrepreneur or solopreneur, cash is usually tight when starting a new business. Getting the help you need to get your business off the ground can be expensive, frustrating, and time consuming so, the obvious question you ask yourself is, can you afford a VA?
By providing […]
It may seem obvious to most but still must be said that, the internet has had a powerful and lasting effect on many aspects of our lives. From the personal to the public and from social to professional, relationships have and will continue to evolve because of the nature of life online. As a provider […]
I have an online marketing secret to share with you in this post. Well, maybe not a secret exactly but, it’s something very few internet marketing consultants will share with their clients. So, here goes…
The more personal your online business is, the harder it is to market it on the web.
From life and love coaches […]
SEO is NOT Dead!
Working as I do with a broad range of clients with extremely diverse perspectives about web content and online marketing strategies, it remains surprising when any of my clients makes the claim that SEO is dead; as happened recently. What was truly stunning is that the client in question should have known […]
How much is too much?
Today’s business environment is more confusing than ever before. Of all the reasons for this, the one that NEVER seems to be mentioned is: there’s TOO MUCH information available. Not to mention that, somehow, everyone seems to be an expert these days.
Truly, the advice is never-ending, with “can’t fail” strategies for […]
OK, it’s time to Get Real here.
What do I mean by that? I mean, it’s time to get some real-world thinking and action going on if you hope to make your business successful. I mean, it’s time to forget what the online “Gurus” tell us about internet marketing and figure out what really works. I […]
“Why do I need a website for my brick and mortar business?”
I hear this question often from folks who run a “normal” business, whether it’s retail, wholesale, or service oriented. Well, here’s the simple answer – because 81% of shoppers research their purchases online before they buy! (AdWeek.com)
Knowing your target market is one thing, knowing […]