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SEO is not Dead

SEO is NOT Dead! Working as I do with a broad range of clients with extremely diverse perspectives about web content and online marketing strategies, it remains surprising when any of my clients makes the claim that SEO is dead; as happened recently. What was truly stunning is that the client in question should have …

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TMI – Too Much Information!

How much is too much? Today’s business environment is more confusing than ever before. Of all the reasons for this, the one that NEVER seems to be mentioned is: there’s TOO MUCH information available. Not to mention that, somehow, everyone seems to be an expert these days. Truly, the advice is never-ending, with “can’t fail” …

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Managing Large Content Projects

Words, paragraphs and content oh my!  If you are looking to become a large-scale content producing machine, these tips will smooth the road to reaching content rich bliss.  But first, let’s start with the basics.  Remember, content is only good as the people who create it.  Not the master writer or planner, don’t worry, there …

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